Please forward this to a high-impact leader who needs the energy edge. If this was forwarded to you, get plugged in here.

Coaching Works. So, Why Won't You Use It?

⚡ QUICK SPIN:

The word coaching used to signal growth.

Now, for a lot of high-performers in their 30s and 40s…it triggers resistance.

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This hit hard in a conversation I had recently with my brilliant friend Elizabeth Miner after our Female Founders event in Cambridge.

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She said:

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That moment stuck with me.

Because that’s my bracket too.

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And the irony?

This is also the exact stage of life where:

• You’ve got growing power and influence
• You’re making your biggest business moves
• And…you’ve probably stopped asking for help

🛠️ MY TURN:

We’re the generation that was taught to figure it out, not open up.

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We pride ourselves on autonomy.

But we confuse it with isolation.

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We say:

But here’s the truth:

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You’re not broken.

You’re just at the edge of your current level, and the system that got you here won’t take you the rest of the way.

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So, where is coaching headed?

This isn’t about a new label. It’s about a new level of leadership consciousness.

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Here’s what I see coming (and what I’m building inside my own work):
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✅ From “coach” to co-architect: someone who helps you design your energy systems, not just set goals

✅ From accountability to clarity: not babysitting, but perspective re-engineering

✅ From external advice to internal optimization: coaching isn’t about telling you what to do. It’s about reconnecting you to your highest-level decision-making power

🤗 YOUR TURN:

If the word “coaching” doesn’t work for you, that’s fine. I won't hold it against you!

But what you can’t afford is to keep running high-output systems on low-awareness energy.

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So ask yourself:

• Where am I holding back from leveling up because I think I “should already know this”?
• What support would I say yes to if I didn’t care what it was called?
• What could change if I stopped optimizing performance… and started protecting it?

Let’s Talk

I don’t sell hype.

I coach energy systems that keep leaders clear, connected, and in the zone longer, without burning out.

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You want someone to challenge your defaults?

Let’s go.
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👉 www.adamwbarney.com​

Cheers, Adam

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